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Bachelor of Marketing, Advertising and Public Relations

Edith Cowan University

Bachelor of Marketing, Advertising and Public Relations

Study a degree with a unique blend of marketing, advertising and public relations, in state-of-the-art facilities and utilising industry standard technology.

The combination of marketing, advertising and public relations allows students to diversify their creative skills and strategic business management knowledge, as well as gaining the employability skills, including critical thinking, teamwork, communication and problem-solving, needed for a successful career in industry.

Marketing is directed towards the creation of best satisfying products and the building of successful brands. This course provides students with the marketing skills and knowledge required to analyse customer needs, identify organisational objectives, market conditions and existing product offerings, and enables them to design, develop, and evaluate a marketing action plan. Advertising combines art, science and strategy, in addition with Public Relations which develops communications practice in a variety of contexts.

Students will gain the skills required to attract new customers, retain existing customers and to enhance the relationship with the product, brand, or organisation. Students will gain practical experience in both traditional and digital media and create portfolios that showcase their talents.

Premier semestre

*Durée

Premier semestre 15 050,00 AUD

Durée totale 36 Mois

Qty:

Frais d'inscription

Frais de matériel

Premier semestre

Frais de scolarité

Mois

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Paiement initial

How to start? It is easy!

Course

École

Total number of students: 30000

At ECU, we think everyone has the potential to be whatever they want.

We're home to a great mix of students – from people straight out of high school, to mature age students, international students who’ve moved to Perth, and a growing number of online students.

You can choose from more than 300 undergraduate and postgraduate courses, including research degrees and online studies. Depending on your background, you might consider a University Preparation course (UniPrep), or a specialised course for indigenous students.

Whoever you are, whatever your passion, we hope you can join us!

Dates

Course start

Next Monday

Pourquoi

#1 ranked public university in Australia for student experience
Modern state-of-the-art campuses
Great value pricing for Study Abroad semester

Les installations

Accommodation
Childcare
Computer labs and wireless internet
Counselling Service
Health Service
Hearing impaired assistance
Library
Student Hub
Student Guild, clubs and associations
Food, cafes and bars
Hair and beauty salon
Optometrist
Sport and fitness
The Co-Op Shop
Print, copy and scan services

Équipement

Modern facilities across all ECU schools

Media

Edith Cowan University